Experience the warmth of an Italian grandmother’s kitchen right in the heart of London’s Chelsea district. Dez Amore brings you authentic Tuscan flavors, crafted with love and tradition, in a contemporary setting that feels like home.
A Culinary Journey Begins in Chelsea
Dez Amore has officially opened its doors in the prestigious Chelsea district of London, offering a taste of Italy that is both authentic and modern. This new restaurant, which opened on July 6, 2024, is more than just a place to eat—it’s a nostalgic trip back to an Italian grandmother’s kitchen. The smell of freshly made sauces, the warmth of handmade dishes, and the charm of a space filled with memories and love make Dez Amore a place where guests can feel truly at home.
A Menu of Italian Classics with a Modern Twist Crafted with Love
The menu at Dez Amore is a celebration of traditional Italian recipes brought to life with a contemporary touch. From the moment you start with “ANTIPASTI”—featuring classic Italian cheeses and cured meats—you know you’re in for a treat. The fresh, handmade pasta is cooked right before your eyes, paired with sauces crafted in-house, echoing the most authentic flavors of Italy. Whether it’s the thin, crispy Tuscan-style pizza or the uniquely Italian take on burgers, Dez Amore ensures that each dish is prepared with the utmost care and respect for tradition, designed to satisfy a global palate.
An Interior That Feels Like Home
Designed by the renowned TIMOTHEE Studio, Dez Amore’s interior is a blend of rustic charm and contemporary comfort. The atmosphere is warm and inviting, reminiscent of the joy and conviviality of a traditional Italian home. The space is thoughtfully curated with timeless accessories, furnishings, and paintings, creating an environment that is both nostalgic and modern. It’s a place where memories are made, and good food is shared with loved ones.
An Instagram-Worthy Corner: A Cozy Blend of Tradition and Modernity
In true Dez Amore style, the restaurant features a unique Instagram corner that embodies the spirit of a contemporary Italian grandmother’s house. With a seventies-inspired filter, this intimate alcove is the perfect spot for capturing memories. Surrounded by vintage objects and photographs, guests can take a moment to snap a picture that tells a story, just like the dishes they’re about to enjoy.
A Smart and Simple Dining Experience
Dez Amore has introduced a do-it-yourself approach to dining, offering a more affordable and personalized experience. Guests are invited to fill out a paper menu with their chosen dishes and hand it in at the counter. The food is then served at the table, combining the ease of fast dining with the quality of a sit-down meal. This innovative approach ensures that every meal is tailored to the guest’s preferences, enhancing the overall dining experience.
Ingredients: The Heart of Italian Cuisine
At Dez Amore, the ingredients are carefully selected to ensure the highest quality and authenticity. From mozzarella and burrata to Parmigiano Reggiano and Gorgonzola, only the best Italian cheeses are used. The extra virgin olive oil, tomato sauce, and sliced meats are all sourced from Italy, reflecting the commitment to bringing genuine Italian flavors to London. This dedication to quality is evident in every dish, making Dez Amore a true representation of Italy’s culinary heritage.
The Dez Amore Lab: Where the Magic Happens
Behind the scenes, Dez Amore’s 400-square-metre laboratory in Deptford, London, is where the magic truly happens. Here, fresh pasta, sauces, and pizza bases are meticulously crafted to perfection. The Lab is also where meats are ground and prepared for burgers, and desserts are created with love and attention to detail. Every dish served at Dez Amore originates from this dedicated space, ensuring that each bite is as fresh and flavorful as possible.
Meet the Founders: A Passion for Authenticity
Dez Amore was founded by best friends and business partners, Leonardo Masi and Simone Parentini, who share a deep passion for authentic Italian cuisine. Both born and raised in Tuscany, they have brought their love for traditional Italian food to London. Leonardo, with his experience in making handmade pasta since childhood, and Simone, with his dedication to genuine Tuscan food, have created a restaurant that is a true reflection of their heritage. Their commitment to cooking with the finest ingredients and their desire to share the joy of Italian food with the world is what makes Dez Amore truly special.
Beyond Chelsea: Dez Amore’s Growing Presence in London
From humble beginnings in Florence to a culinary empire in London, Dez Amore continues to grow. With locations across the city, including the bustling streets of Camden Town and the chic avenues of Mayfair, Dez Amore is bringing the taste of Tuscany to the heart of the UK. Each restaurant is a slice of Italy, offering traditional dishes with a contemporary twist, making Dez Amore a beloved destination for food lovers.
Dez Amore is more than just a restaurant; it’s a heartfelt tribute to the rich culinary traditions of Italy, reimagined for a modern audience. Whether you’re a London local or just passing through, a visit to Dez Amore is a must for anyone who appreciates good food, good company, and the warmth of Italian hospitality.
